Blog

Bulk Editing Comes To AdWords Web Interface

This is straight from Google’s Blog. Google is releasing a new feature for “Bulk Editing” in Adwords.  This bulk editing will allow you to make global changes in URL’s, Text and elements at the keyword, ad, ad group and campaign level.  They are also stating that you can view all your changes before accepting them…
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Another Google Panda Update (#21)

Nov 5th, 2012 Google rolled out another “Panda Update”.  Although Google states that the Update will only effect around 0.4% of the queries.  That number is much greater if you are searching in the United States in English.  Those results effected are said to be around 1.1% Here’s a list of all the updates and…
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To Link Build or Not To Link Build

Link Building its working, wait now its not working and now Google says it is working, but now its not working.  So is it or is it not the way to go?  Check out this video to learn more.
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Google Is Changing Our Search Results Again

Google is changing its search results page to look more like the Google Mobile.  You will notice that the “search tools” have now been moved to the top left side of the results and things like “images” are now over in the right hand column.  Depending on the search you will also find in the…
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How Color Affects Search Engine Optimization (SEO)

We know that the design of a website can make a huge impact on its Search Engine Optimization results. In column written by Shari Thurow she is asked and explains “How Does Color Usage Affect SEO & Conversions?”. Here’s a link to her column. http://searchengineland.com/how-color-affects-search-engine-optimization-seo-138393
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Can Blogging Be Your Secret Weapon For Local SEO?

New rule: If you own a website and you want to pull in local business from it, they you should be blogging! Thats right, blogging has become huge for website optimization.  Its especially getting high rankings in “Local SEO”.  If you don’t have a blog currently installed on your site you should seriously consider it. …
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The Most Frequently Asked Questions In Search Retargeting

Here is a great yet complex article for search engine optimization. This is going to show you how search engine optimization has changed in the customer’s perception. For most customers search engine optimization is a new and scary world for them. And like most when you get into something new, you have a lot of…
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Paid Search Study: Yahoo/Bing’s Click Share Grows, But Google Still Tops

If you are doing pay per click campaigns then you just might want to take note of this article.  This shows the trends among the top search engines (Google, Yahoo and Bing). What I find very interesting is the fact that Yahoo has consistently grown as Google the powerhouse has been on the downfall.  Back…
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Google Starts Shutting Down Its City Pages, Shifts To Google+ Local

It seems that Google is in the middle of making some more changes that will affect a lot of local businesses.  After spending a lot of time and effort learning this system and getting some of our customers registered in the local city pages, we are now seeing and learning that Google is dropping that…
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Quick Twitter Exercise for Brands

Here is some great Twitter info! The title is “ Quick Twitter Exercise for Brands” and its basically a rundown of how to give your company some edge in the twitter world.  In this article it’s a 4 Step process. Here’s a quick overview of the steps. 1.     Set Your Clear Intention 2.     Ban The…
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