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How do you go about choosing the right web host? There are several things that you should consider: Cost Amount of Web Space Reliability Speed/Bandwidth Tech support Nowadays you want to make sure that your host provides you with some type of control panel (Cpanel being the most common). The control panel is where you…

I came Across this website while I was searching around for some SEO stuff. Now the title of this particular post is “Bad, Misleading SEO Info Spreading Like Wildfire”. After reading  just the first couple of paragraphs I said to myself  “I sure hope no one is paying this person to SEO their site”! Why…

Real-time bidding (RTB) is expected to grow rapidly in 2013. As it grows, so will the cost per click. Plus making research even more important. Google now puts a heavy weight on relevancy. Your site must have good content, fresh content and all the relevant to your brand. 2012 was a huge year for real-time…

Three top line search marketing resolution for 2013 This article starts out with a great line  “the beauty of working in the digital marketing industry is that it is difficult to get bored”. This is so true. Here is a quick breakdown of the three top line search marketing resolutions. Prioritize budget effectively Look below…

Here are some search results and numbers for the month of November 2012. November usually has a high increase in searches due to the beginning of the holiday shopping period. 69.4% searches came from Google. 25.4% of searches were from Bing. Yahoo, AOL and Ask network were hardly even players. ComScore estimated over 17 billion…

Researchers have found an increase upwards of 80% during the holidays of infected search results. What exactly does that mean? Here is an example. You do a search on Google and the results are displayed, you then click on one of the results only to find that the link installed malware or even a virus.…

Seven website to dues after the holidays. Here are seven things you should consider doing to your website to start the year off correct.  Turn off seasonal PPC campaigns and strike holiday offers, messaging and design from your site.  Review your site for outdated information.  301 redirect broken internal links.  Audit the sites back links.…

Google maps is back on the iPhone! You knew it was just a matter of time before this would happen after the dismal failure of apples mapping software. It’s now an official app and is available in Apple’s App Store. This time it even includes turn by turn navigation. They are saying that this app…

Google Transparency Report Now Showing False Takedown Requests It seems that Google has now updated their transparency report to show the number of false takedown requests.  These takedown requests are all generated by the DMCA. Take a look at the link provided below ( which is request ID 266534). You will find the following breakdown.…

What’s My Brand Identity and How Do I Communicate It? Your brand is the identity of your company! It’s basically how your customers see your company and associate the items that you sell to your company. Your brand is almost a representation of your business actions. Below is a link to a great article on…