by natalie | Apr 2, 2013 | Advertising, Internet Marketing, Marketing Consultant
Facebook Insights is an amazing tool that is used by Facebook Page administrators to see the popularity of their page. However, their are numerous metrics in Facebook Insights that can be misleading. It is important to make sure you understand what each means, to... by natalie | Apr 2, 2013 | Internet Marketing, Marketing Consultant
Google’s Executive Chairman Eric Schmidt makes the following statement in his upcoming book: “Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users... by natalie | Mar 29, 2013 | Advertising, Internet Marketing, Marketing Consultant, Website Design
A recent study conducted by Google and Nielsen conducted a study which surveyed 426 consumers via a smartphone app. This app was used to track their web search activity over a two week period. One statistic included in the study was the locations where searches were... by natalie | Mar 28, 2013 | Advertising, Internet Marketing, Marketing Consultant
A Harvard Business Review article entitled “Did eBay Just Prove That Paid Search Ads Don’t Work?” has prompted a debate on the topic and has also resulted in these three reasons why you should not turn off your paid search. Do you agree? Should you... 
by natalie | Mar 28, 2013 | Internet Marketing, Marketing Consultant
With the rise of social media, relationship building is becoming a more critical part of many aspects of SEO and SEM. Yes, it can lead to links, but it can also lead to traffic and conversions, which is just as good as a link in many cases. Jo Turnbull and Erin... by natalie | Mar 28, 2013 | Advertising, Internet Marketing, Marketing Consultant, Website Design
Judi Hembrough from the Plantronics Corporation has created a list of “10 Rules of Mobile Etiquette for Small Businesses”. These are very important practices for all business owners to implement. Do you follow her first three rules? 1. Move 10 feet away... 
by natalie | Mar 28, 2013 | Internet Marketing, Marketing Consultant
Many recent blogs about link building have contained information about content marketing, infographics or RCS. If, however, you do not have the resources or time to implement these practices, check out these seven link building tactics that you can use in your small... by natalie | Mar 28, 2013 | Advertising
Users of Twitter’s self-serve advertising service can now advertise in two new ways, based on Interest and device. Users can be targeted based on who they are following as 350 specified categories of interest. If you’re a golf shop owner, you might want to... by natalie | Mar 28, 2013 | Advertising, Internet Marketing, Marketing Consultant
The Digg Corporation is planning to move into the RSS feed market upon Google’s decision to the close its popular RSS feed reader Google Reader. Google Reader has announced that it will end its run on July 1st of 2013. According to Digg president Andrew... by natalie | Mar 22, 2013 | Website Design
Pinterest has become a very popular website for social media, yet for some reason small businesses have not been using Pinterest as much as they have been using other websites, such as Facebook and Twitter. Ten comical reasons are explored in this article about why... 
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