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Read More6 Things Online Marketers Are Doing Right!
There are six things that are going well for online marketers, and Carrie Hill digs deeper into what is working when it comes to online marketing. Some strategies that are discussed include choosing the right social media, making sure you have the correct analytics, and using the tools provided by both Google and Bing for…
Read MoreWorking Remotely: Do You Trust Your Employees To Do So?
Working remotely… it’s all a matter of trust. Allowing employees to work at home is becoming a more popular workplace option these days. There are many ways to make a remote workplace office work. Managers must first maintain to employees working remotely is a privilege. Managers can (and should) test the efficiency of their remote…
Read MoreYouTube Is the Ultimate Social Media Time Suck
How much time do YOU spend on YouTube each day? This comic strip pokes fun at the power of YouTube and how addicted users can be when it comes to uploading content to YouTube. Just over seventy hours worth of content are uploaded to YouTube every minute according to research, and the author of the…
Read MoreDennis Crowley of Foursquare On Social Search, Platforms And Rivals
What exactly is Foursquare? Are you using it for your business? Ingrid Lunden interviewed Foursquare CEO Dennis Crowley during the Mobile World Congress in Barcelona, where he met with 33 different companies. A few of her questions include: 1. How much are you using check-ins as a business service, for lead generation? How is that…
Read More2 Deceiving Facebook Insights Metrics
Facebook Insights is an amazing tool that is used by Facebook Page administrators to see the popularity of their page. However, their are numerous metrics in Facebook Insights that can be misleading. It is important to make sure you understand what each means, to ensure you are understanding your Facebook Page metrics correctly. Read the…
Read MoreGoogle+: A Quick Start Guide
Google’s Executive Chairman Eric Schmidt makes the following statement in his upcoming book: “Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining anonymous, then, might be irrelevance.” What…
Read More77% Of Mobile Searches Happen At Home Or Work
A recent study conducted by Google and Nielsen conducted a study which surveyed 426 consumers via a smartphone app. This app was used to track their web search activity over a two week period. One statistic included in the study was the locations where searches were made and how search activity was affected by the…
Read MoreHow Relationship Building Interlinks With SEO
With the rise of social media, relationship building is becoming a more critical part of many aspects of SEO and SEM. Yes, it can lead to links, but it can also lead to traffic and conversions, which is just as good as a link in many cases. Jo Turnbull and Erin Everhardt, presenters of “Screw…
Read More3 Reasons You Shouldn’t Turn Off Paid Search
A Harvard Business Review article entitled “Did eBay Just Prove That Paid Search Ads Don’t Work?” has prompted a debate on the topic and has also resulted in these three reasons why you should not turn off your paid search. Do you agree? Should you stop running your paid search campaigns? Or do you think…
Read MoreLink Building For Small And Local Businesses
Many recent blogs about link building have contained information about content marketing, infographics or RCS. If, however, you do not have the resources or time to implement these practices, check out these seven link building tactics that you can use in your small business: 1. Local Newspapers 2. Search for Mentions 3. Local Maps 4. …
Read More10 Rules Of Mobile Etiquette For Small Businesses
Judi Hembrough from the Plantronics Corporation has created a list of “10 Rules of Mobile Etiquette for Small Businesses”. These are very important practices for all business owners to implement. Do you follow her first three rules? 1. Move 10 feet away if you must take a call. 2. Avoid checking that smart phone in…
Read MoreDigg Plans To Build RSS Reader To Replace Google Reader
The Digg Corporation is planning to move into the RSS feed market upon Google’s decision to the close its popular RSS feed reader Google Reader. Google Reader has announced that it will end its run on July 1st of 2013. According to Digg president Andrew McLaughlin, “We’ve been planning to build a reader in the…
Read MoreFacebook Brings Down The Hammer Again: Cuts Off MessageMe’s Access To Its Social Graph
A new app called MessagMe has been disabled by Facebook as of March 15, 2013. MessageME, one of the most popular apps for users, is conflicting with businesses that do business with Facebook and thus a backlash has occurred. According to sources familiar with Facebook’s decision to disable the app, one argument is that MessageMe…
Read MoreGoing Shoeless At Work? You Might Have A Great Job!
According to smallbiztrends.com, small businesses find it difficult to hire talented employees due to their tight budgets. These companies can’t offer expensive benefits packages, but they can create a great work environment for their employees. Some innovative benefits small businesses have implemented include: Flexible work schedules A relaxation room Free yoga classes A free onsite…
Read MoreContent, PPC & SEO: New Year, New Tricks
Here is a great post titled “Content, PPC & SEO: New Year, New Tricks”. They are recommending that in 2013 focus on “digital”. Digital as in “digital marketing”. One headline in the post that I love is “content: create once, publish everywhere”. This is so true, you don’t print up one business card and handed…
Read MoreNew Facebook Search Functions
In case you haven’t already heard, Facebook is working on building a better search functionality for their site. This was recently announced by Facebook CEO Mark Zuckerberg. Some search examples that were demonstrated were: Which of my friends live in New York Who likes HBO’s “Game of Thrones” Who likes certain products Who liked different…
Read More10 Hilarious Instagram Accounts You Need to Follow
And now for something completely different. If you need to stop work take a little break here is a compiled list of 10 hilarious Instagram accounts you should follow. Several of the posters are actual comedians and some of their captions are hilarious. I’m not going to list the accounts here however, if you follow…
Read MoreShopkick – Shopping App.
Have you ever heard of an app called Shopkick? In this article released Wednesday, January 16, 2013 Shopkick has managed to enroll over 4 million users. With their application along with some in-store hardware you can be notified with special deals when you walk into a participating retailer. The company has a pretty impressive list…
Read MoreChowNow Raises $3M To Provide A Facebook And Mobile Food Ordering Platform For Restaurants
Well it looks like soon you will be able to go onto Facebook and order food. A company called ChowNow is now working on an app that will allow restaurants to create a custom Facebook page where customers can order take our pickup. In the article it also states that they will be offering restaurants…
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